Short answer? Get a PayPal button! Assuming you already have a website, adding a standard-account PayPal button can be a simple solution for basic transactions and invoice payments. PayPal is considered safe and legit by most online shoppers. For a more robust online store (with shipping, invoicing and tax options) consider a PayPal Business account.
update your website content (images, text, graphics...). update your website for use on mobile devices. help you get "found" on Google. keep your website secure and working well. keep your domain name and hosting arrangements up to date. perform updates and upgrades to your Content Management System. Keep your CMS, Themes and Plugins up to
My take on some points made in the article "These Website Mistakes Are Costing You Money" from entrepreneur.com. Poor SEO - "I can't find your website on Google." No mobile - "I can't see your website on my phone." No social media links - "I can't share your website with my friends." No website manager
Here's an infographic that I've seen on a few sites (including Shopify and ECWID), that I think clearly illustrates the importance of not just a stable and secure online store, but also a clear and upfront explanation of costs. A lot of your customers are making it all the way to "shipping" and deciding