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Does my website need a Privacy Policy?

Yes, whether you’re running an online store or just a simple personal blog, if you use analytics, if you have a contact form or if you allow visitors to comment on your posts, you are required to post a Privacy Policy.

The purpose of a Privacy Policy is to clearly disclose what personal information you collect from visitors, how you use that information and what steps you take to keep that information private. Your Privacy Policy should also clearly disclose who you are.

What to include in your Privacy Policy:

  • Your name, business name, location and contact information.
  • What information you collect from visitors and how you collect that information (cookies).
  • What you do with the information you collect.
  • How you keep the information safe.
  • Options for opting-out of sharing information.
  • List any third-party services that collect information.
  • If you use Google Analytics, your Terms of Service require that disclose this in your Privacy Policy.


This website uses Google Analytics to measure viewership.

Google Analytics uses “cookies”, which are text files placed on your computer. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States.

You may refuse the use of cookies by selecting the appropriate settings on your browser. You can also opt-out from being tracked by Google Analytics by downloading and installing Google Analytics Opt-out Browser Addon for your current web browser: http://tools.google.com/dlpage/gaoptout?hl=en.

  • To keep up with the new GDPR regulations, you should also state whether providing personal information is mandatory, whether or not you have a legal reason for collecting data and whether or not you transfer personal information internationally.

Almost every country has it’s own Internet privacy laws [find out more here].

  • Be sure to place a link to your privacy policy on one of your menus or in your website footer. Here’s mine!

If you need some help putting together your own Privacy Policy contact a Freelance Website Manager here.

NOTE: I hope this article is helpful and has got you started on developing your own Privacy Policy.  I am not a lawyer.  This article is meant as general advice and should not be considered legal advice.

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