Category: Websites

Are Google Webmaster Tools supported by WordPress.com?

Yes! If you have a website or blog hosted by WordPress.com you can still use Google’s Webmaster Tools.

From your WordPress.com dashboard select TOOLS, then AVAILABLE TOOLS, then WEBSITE VERIFICATION SERVICES.

WordPress.com screenshot
Screenshot of Website Verification Services

STEPS
1.Log in to https://www.google.com/webmasters/tools/ with your Google account.
2.Enter your blog address (without http:// or https:// in front)
3.Click the Add a Site button
4.You will be presented with several verification methods. Choose the Alternate Methods tab.
5.Select the option: HTML tag
6.Copy the content value of the meta tag….more here.

WordPress.com also supports Bing Webmaster Center, Pinterest Verification and Yandex.

More information here in this WordPress.com support article


By: Mike Benny
Google

How to “Perfectly Optimize” a Webpage

Wondering how to create a webpage that’s bound to be found by Google? For a start checkout these seven steps and this info-graphic from Entrepreneur.com.

Make sure your site…

  • has no impediments to searchers
  • is built for sharing (on Facebook, Twitter…)
  • has valuable content
  • has a great layout (easy to find what you want)
  • uses good keywords
  • has a responsive design for multiple devices
  • uses authorship, authorship, authorship…

how-create-perfectly-optimized

An illustration of the steps necessary for a perfectly optimized webpage.


By: Mike Benny
Google

Why does it take 24-48 hours for DNS changes to kick in?

DNS propagation map
DNS propagation map from www.webfusion.co.uk

This totally explains it all…

Every domain has two name servers assigned to it and these are the only two name servers that hold records for the domain. However, when another server somewhere else in the world, queries the name servers for DNS records, it will often keep a local copy of the DNS record so that next time it needs to know what IP address the domain resolves to, it already has the answer. More here…

A New Year’s resolution for #WordPress SEO

10-seo-tips-in-2014“10 Tips For Unbeatable WordPress SEO In 2014” by Wajdan Gul

Really interesting and definitely worth reading the entire article.

1. Speed/Load-time optimization
2. Configure critical WordPress SEO plug-ins
3. Configure critical social plug-ins for WordPress
4. Write unique and in-depth content
5. Rich snippets. Please!
6. Authorship with Google+ is the future
7. Commenting is the new SEO
8. Keep updating the (old) content
9. Be a community person!
10. On-page website structure

The Science of Searching – Periodic Table Of #SEO Success Factors

There are no tricks, no plugins and no shortcuts to getting Google to rank your pages. It’s all content.

The Periodic Table Of SEO Success Factors… from Search Engine Land

Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals.

SearchEngineLand-Periodic-Table-of-SEO-2013-condensed-large1-530x837

The Periodic Table Of SEO Success Factors, used with permission.

Read more about it here (also a Quickstart Guide to SEO)…

What does a web manager do?

Good question. Here’s what I do…

Most of the time customers just want me to change a picture or update some text on their website, but I can do more…

  • Keep your website working and secure.
  • Keep your domain name and hosting arrangements up to date.
  • Perform updates and upgrades to your Content Management System. Keep your CMS, Themes and Plugins up to date.
  • Update your website content (images, text, graphics…)
  • Manage user access.
  • Moderate comments and blog posts. Unattended websites can look outdated, quickly.
  • Monitor and report your website statistics.
  • Track keyword performance goals and search results.
  • Backup, backup, backup. Manage and monitor weekly backups and keep a full backup off site, just in case…

Also, if your website looks lousy on your phone or tablet, maybe it’s time to update your site for the mobile world. I can help!